FOR DATA COMPANIES

Expand coverage. Increase match rates. Make your data more valuable.

The best data companies don't win because they have more records. They win because they have more connections between records.

Retention.com helps data providers, identity companies, enrichment vendors, analytics platforms, and marketplaces expand their coverage, improve match rates, and create more valuable data products through one of the largest consumer and professional identity graphs available.

EXTEND YOUR DATA ASSETS

Your data. More connected. More complete. More valuable.

Most data companies already have strong coverage in one area. The challenge is connecting that data to additional identifiers, contact points, people, devices, households, and businesses. Retention.com helps you bridge those gaps.

01

Hashed emails

02

Personal emails

03

Business emails

04

Mobile advertising IDs (MAIDs)

05

IP addresses

06

Consumer profiles

07

Professional profiles

08

Company intelligence

09

Intent signals

IMPROVE MATCH RATES

More identifiers. Better resolution.

Data loses value when records cannot be connected. Retention.com helps data providers increase linkage across their existing assets by providing additional identity signals that improve resolution and matching.

01

Identity graph expansion

Add new nodes and edges to grow the reach and depth of your existing graph.

02

Record linkage

Connect disparate records using shared identity signals and confidence scoring.

03

Entity resolution

Collapse duplicates and aliases into unified profiles with stable identifiers.

04

Audience onboarding

Improve match rates when translating customer lists into platform audiences.

05

Customer profile enrichment

Append new identifiers, attributes, and signals to known profiles.

06

Cross-device identity

Connect MAIDs, IPs, cookies, and emails to one household and person.

07

Data warehouse enrichment

Refresh and expand stored records with the latest identity signals.

CREATE NEW PRODUCTS

Launch new data products without new collection infrastructure.

Use Retention.com's datasets and APIs to rapidly expand your product portfolio.

01

Consumer Enrichment

Append consumer identity attributes, location intelligence, validation signals, and recency indicators.

02

Business Enrichment

Append professional and firmographic intelligence - business emails, job titles, departments, seniority, LinkedIn profiles, company attributes, industry classifications.

03

Intent Data

Surface people and companies actively researching products and services.

04

Identity Resolution

Connect fragmented identifiers into unified customer profiles.

AVAILABLE DATA ASSETS

Identity data delivered at scale.

01

IP-to-HEM

Resolution

Connect residential IP addresses to hashed email identities. For onboarding, identity graphing, household targeting, and attribution.

02

IP-to-MAID

Resolution

Connect IP addresses to mobile advertising identifiers. For mobile activation, cross-device analysis, and identity expansion.

03

MAID-to-HEM

Resolution

Bridge mobile device identities and email-based identities. For matching, resolution, measurement, and activation.

04

Consumer Identity Data

Dataset

Expand consumer coverage with verified identity records and enrichment attributes. Includes personal emails, geographic information, validation signals, identity confidence, and recency indicators.

05

Professional Identity Data

Dataset

Expand professional coverage with B2B identity and firmographic intelligence. Includes business emails, LinkedIn URLs, job titles, departments, seniority, company information, revenue attributes, and employee counts.

06

Intent Data

Feed

Capture signals that indicate active market interest and buying behavior. Use intent data to create differentiated products and predictive models.

FLEXIBLE DELIVERY

Consume data your way.

Every data company has different infrastructure requirements. Retention.com supports multiple delivery methods.

APIs

Real-time identity and enrichment lookups.

Flat Files

Bulk datasets for onboarding, warehousing, and product development.

Recurring Data Feeds

Continuous refreshes delivered on your schedule.

Custom Licensing

Tailored data partnerships built around your product requirements.

BUILT FOR DATA PROVIDERS

Retention.com works with a wide range of data companies.

Data marketplaces

Identity providers

Enrichment vendors

Analytics platforms

Measurement companies

Customer data platforms

Data cooperatives

AI data providers

Research platforms

Revenue intelligence providers

WHY PARTNER WITH RETENTION.COM

Make your data more valuable.

Expand Coverage

Fill gaps in consumer and professional identity.

Increase Match Rates

Connect more records across more datasets.

Accelerate Product Development

Launch new products without building new collection systems.

Improve Customer Outcomes

Deliver more complete, actionable, and connected data.

Flexible Commercial Models

APIs, flat files, recurring feeds, and custom licensing options.

THE CORE IDEA

Your customers don't need more rows. They need more connections.

Retention.com helps data companies expand identity coverage, improve resolution, increase match rates, and launch differentiated products built on richer consumer and professional data.

Get started

Let's build better data together.

Whether you're expanding an existing graph or launching an entirely new dataset, Retention.com provides the identity foundation needed to move faster.

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