"We’ve had such a positive experience with Retention.com on all levels, from interactions with their team to off-the-charts results from their offerings. I’d definitely recommend them to any company looking to scale their email marketing program."
The Beek Nest TeamMarketing, The Beek Nest
About The Brand
The Beek Nest believes beauty can be comfortable — and that great products get better with age. Tired of disposable footwear, the team set out to create timeless leather styles that live, love, and collect memories with their customers. Their soft tanned leathers and signature molded arch deliver what they call the most comfortable, timeless, and simply beautiful leather footwear in the market.
Bring on the Challenge
The Beek Nest needed fresh ways to grow their email list while keeping email and SMS as high-revenue channels. With rising acquisition costs and limited visibility into anonymous site traffic, they were looking for a scalable source of high-intent leads that already knew their brand.
Retention.com to the Rescue
A team recommendation led The Beek Nest to Retention.com. They were drawn to the idea of tapping into a new resource of potential customers who had already shown interest in their brand.
They started with Reclaim to identify anonymous shoppers and recover abandonment revenue, then expanded into Grow to build net-new lead audiences. The strategy layered Reclaim abandonment flows, Grow audience segments for sends, Meta retargeting audiences, and Auto Reactivate as a suppression tool — turning anonymous traffic into real, measurable growth without paid-media dependence.
The Results
Since launching in late May 2024, Retention.com has generated $276k in attributed revenue with a 40x lifetime ROI. Reclaim alone recovered $206,765 through abandonment flows, while Grow contributed $69,346 by converting new leads into customers.
The performance is efficient and high value:
- $276k in attributed revenue since launch
- 40x lifetime ROI
- $206,765 reclaimed through abandonment flows
- $69,346 in new customer revenue from Grow leads
- 18,078 new contacts added
- AOVs across Viewed Product, Added to Cart, and Abandoned Checkout flows range from $261 to $302
- A major, high-margin revenue channel built without paid media dependence
Overcoming Hesitations
The barrier to entry was very low with Reclaim pricing, which made it an easy decision to test. Once the results came in immediately positive, the team continued to expand the program and add Grow.