Decked
How DECKED saw a 13% increase in incremental revenue & achieved a 12x ROI using Retention.com.
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DECKED is dedicated to helping customers get after it by providing durable, high-quality truck bed storage systems, CargoGlide slides, and D-co durable cases. Their mission is to help truck owners maximize storage capacity while ensuring convenience, security, and organization. DECKED is committed to delivering innovative, user-friendly solutions that enhance the functionality of trucks — making work and play more efficient for those who rely on their vehicles every day.
Automated communications are a huge part of the brand’s business. They work with another third party tool that helps capture missed, anonymous users but still felt like they were leaving a lot on the table.
Decked discovered Retention.com through the DTC Newsletter and was drawn to its ability to capture the majority of abandoner traffic. Retention.com provided a way to re-engage potential customers and educate them about the product — rather than losing them simply because they didn’t convert right away.
With goals of increasing reach, shortening lead times, and driving revenue growth, the brand turned to Retention.com’s Reclaim tool. Retention.com helped them create new flows that targeted these customers to help capture additional revenue.
Retention allows DECKED to help our customers learn more about our products through curated automated flows.
DECKED saw a 13% increase in incremental revenue and achieved a 12x ROI using Retention.com.
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