Insanely Good Recipes

Kim Roach teaches bloggers, authors, coaches, and thought leaders how to increase their traffic. Her blog, Insanely Good Recipes, went from experiment to viral expansion — and Retention.com is helping it expand faster.

Performance Results

Open Rate

Click Rate

Bring on the Challenge

Kim Roach knows the value of a rapidly growing email list to a blogger. In her words, a quickly growing email list allows bloggers to:

Charge more for direct email advertisements
Open the doors to new possible advertising partners
Increase overall traffic, social media shares, and grow a following (every time she sends, it raises the value of a subscriber)
Have a large email list that gives the ability to run viral giveaways
Increase the value of the blog itself by virtue of list growth (Kim is most excited about this; she may sell her site in 10 years)

The problem we set out to solve was simple: Grow Kim’s email lists as quickly as humanly possible.

Retention.com to the Rescue

Kim saw us on a Facebook ad and was very skeptical at first.

After reading through all of our case studies, playbooks, and watching just about every single one of our Permission Shmarketing podcasts, she gave it a shot.

“I LOVE Retention.com. We’ve gone from 100 to 600-800 emails per day. In all my years online, this is one of the biggest breakthroughs I’ve ever seen.”

The Results

Kim’s email list growth spiked from 100/day to 600-800/day.

Kim was previously acquiring subscribers on Facebook for 3x the cost of Retention.com Emails.

Kim’s blog is accreting all the benefits of a rapidly growing email list: new advertising partners, the ability to charge more for ads, increased blog traffic, running viral giveaways, and increasing the value of the blog itself for a future sale

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More Success Stories

Brands that discovered the magic of Retention.com

"What started out as an endeavour to grow my email list size has blossomed into a suite of new tools to utilize both for email marketing as well as Meta retargeting and most importantly, prospecting. "
– Chuck Melber
Marketing Director, Nomad Goods
"We've seen excellent results from the Reclaim product after the first 30 days and are already seeing a strong return on investment. Setting up the integration was seamless and the Retention team has provided excellent support at every step of the process."
Lizzy Seto
Email Marketing Specialist, tentree
"An email is worth more than a one time order"
Dimos Karpouzis
CMO
The Retention.com team is always there for support and constantly striving to improve their services and provide more value to their customers. We value their partnership greatly to help our business drive incremental growth profitability.
Ben Yahalom
President, True Classic
"Retention.com is pretty much free money. We were able to drive 15% incremental revenue from retention that we would otherwise have lost."
Nathan Yick
VP of Growth
"Retention was simple to install and integrate into our existing Klaviyo flows. The team helped out with any questions I had and so far the results have been fantastic. We're seeing our list grow and revenue to prove they're worthwhile e-mails to capture! In addition to that, we've started using the Facebook integration to generate an audience and look forward to seeing those results as well."
Emeric Harney
Marketing Director
"Retention has been an amazing partner for The Porch Swing Company. Not only have we been able to identify and target tens of thousands of new customers, but we've also driven significant revenue for the business that would have otherwise been a missed opportunity. We are beyond thrilled that we've been able to integrate Retention into our larger marketing efforts and look forward to continue working together."
Hayley Phillips
Director of E-Commerce, The Porch Swing Company
“Retention.com has been an instrumental part of driving incremental revenue from our email marketing. It’s easy to set up, there’s no commitment, and it begins generating additional revenue for your business the minute you turn it on. If you want to get more out of your email marketing, Retention.com is a no-brainer.”
Roman Berezecky
Director of Website Marketing
“For Black Friday/Cyber Monday, we got over a million dollars of revenue just from customers acquired through Retention.com.”
Cody Griffin
VP of Marketing, Dr. Squatch
“I was initially concerned with the deliverability of the Retention.com contacts, but engagement turned out to be fantastic — better than our house list. Email is over 50% of total revenue, and Retention.com Grow is now the fastest-growing lead source to the channel. Grow was easy to implement and Latico is seeing 20x ROI.”
Ben Schreiber
Head of Ecommerce, Latico Leathers
Reactivate has become an indispensable piece in our “tool belt.” The interface is easy to use, the team has been extremely accommodating, and most importantly, it’s highly effective. Anyone looking to re-engage their email list should consider this powerful tool.”
Michael Goff
Digital Strategy, Loop 7 Media for Science Natural Supplements
“Retention.com Resolve is the single best growth hacking tool I have ever come across in 25+ years of being an ecommerce entrepreneur. Never before have I seen 40x+ ROI, anywhere.”
Josh Abramson
Co-Founder, Parcelle Wines
“Retention.com Grow is our #1 source for Top-of-Funnel emails. They are targeted, have great engagement metrics, and convert. We not only realize a consistent 9.25x ROI, we capture over 10x the subscribers that we were capturing pre-Retention.com Grow.”
Julia Linker
Sr. Director, CRM and Lifestyle, Vital Proteins
“Retention.com has delivered CARIUMA a staggering 13.1x ROI, and helped us achieve our bigger-picture goal of building a large, addressable 1st party data asset.”
Felipe Araujo
Chief Digital Officer, CARIUMA
“We have over 2 million dormant emails that we weren’t mailing. Retention.com Reactivate has helped us recapture a significant portion of that list, recovering those contacts at around 5% of the cost of acquiring new ones. The open rates are staggering.”
Jenay Nelson
Ecommerce & Digital Strategy, Kin Euphorics
“Unlike other sectors of the economy, Spartan was literally in a zero-revenue scenario as a result of the pandemic. Retention.com Resolve helped us get our audience growth back on track, pre-sell tickets to future events, and move towards filling a revenue hole that will help us get through the pandemic and on to our next chapter.”
Todd Leiser
Global Head CRM, Analytics, and Marketing Tech at Spartan Race
“We saw 10x ROI from Retention.com on Black Friday. We ran two other lead generation campaigns on social media – Retention.com records were on average 85% less expensive, and we did not get a single conversion from any other source.”
“I LOVE Retention.com. We’ve gone from 100 to 600-800 emails per day. In all my years online, this is one of the biggest breakthroughs I’ve ever seen.”