Integrate with Benchmark Email

You can integrate your Retention.com account directly with Benchmark Email.

An integration between Retention.com and Benchmark Email does three things:

  1. Automatically sends contacts acquired in your Retention.com account to Benchmark Email into a list of your choosing.
  2. Automatically suppresses existing contacts in your Benchmark Email account.
  3. Ability to set up custom filters to sync filters (ie, send leads from different domains to different lists or ESPs).

What you’ll need

1. Your API Key. From your Benchmark Email Dashboard, click your username in the top right corner. From the drop-down menu, click Integrations. Then,  click API Key.

2. Copy the API key.

3. We also recommend you create the list name you’d like to sync your contacts in Benchmark Email with before finalizing the integration. You can do this under Contacts > Contacts > Create New List.

To get started

1. Click on Integrations from the left navigation panel in Retention.com. Then, click Available Integrations at the top and choose the Benchmark Email icon.

2. Paste your API Key and click Connect.

3. Set up your Contact Suppression. Once you enable automatic suppression, Retention.com will sync your regular, opt-in list from your ESP and add it to your Retention.com suppression list. This prevents you from paying for contacts you already have. Once you’ve enabled this option, the sync will run daily at 6 p.m. EST.

Choose either YES or NO to suppress contacts. If you choose to automatically suppress your contacts (YES), pick either daily contact suppression (recommended) or one time suppression. 

Daily contact suppression: This action will load all of your contacts from Benchmark Email into your Retention.com suppression list and will automatically import new contacts every day into your suppression list.

One time suppression: This action will only run once and load your current Benchmark Email contacts into your Retention.com suppression list.

When you’re finished, click Next.

4. Then, decide if you want to upload your collected contacts by choosing either Yes/No. If you choose to sync your contacts, you will then need to choose a list to sync them to. Pick a list from the drop-down menu. Then, choose whether you want to enable custom sync options. 

When you’re finished, click Next.

5. Choose whether or not you want to enable the Benchmark Email integration now. Once you enable the integration, your suppression and collection sync settings will apply and begin. Then, click Finish.

6. Once the integration is complete, you will see the integration date, API details, contact suppression, and the option to set/change the list it’s synced to. You can also Remove the integration from this page at the top.

Change the sync’d list

1. To change the list you’ve synchronized with, click IntegrationsDots > Settings.

2. Click the pencil icon next to Contact Sync. Click Yes next to Upload collected contacts if you haven’t already. Then, choose a new list from the dropdown menu. You can also adjust your custom sync options here. Click Save.

Change suppression

1. To change your contact suppression preferences, click Integrations in the left-hand navigation. Then, click the three dots next to the integrated program and select Settings.

2. Click the pencil/edit icon next to Contact Suppression.

3. Click Yes to automatically suppress your contacts. Then, choose whether you want to suppress daily or just this (single) time. When you’re done, click Save. We recommend you use daily sync.

Remove the integration

1. To remove the integration, click Integrations > Dots Remove.

Sync summary

You can view your daily sync history under Sync Summary on your integration page. It will show you the date, number of completions, if there are any failures, and the number that are in the queue.

To access all of your sync history, click View Full History under Sync Summary. If there’s a failure, it will show the email address, what type of failure has occurred under ESP Feedback, and the date and time of the failure.

If you have questions about the error message, you can contact support at support[at]retention[dot]com.